The Pure Drive was Babolat’s first racket in 1994, even though the company’s strings are as old as tennis itself. Success was instantaneous – Carlos Moya picked up one of the very first Pure Drives, loved the way it allowed him to hit great power off very short backswings, and within four years he was a Grand Slam champion with it.
The new Pure Drive is the 10th incarnation of the original racket. The racket’s DNA has stayed the same, and anyone who has played with a Pure Drive in the past 26 years will recognise the basic features in the new model. But the improvements have been continuous and this new release adds explosivity to power.
Much as Babolat talks about the Pure Drive as the power racket in the company’s range, it is effectively the all-rounder. Its light weight makes it very manoeuvrable, and some players opt for it more for the feel it offers on the volley than for its power from the back of the court.
Not surprisingly, the Pure Drive is a world’s best-selling racket, the racket of choice endorsed by many top pros and coaches, as well as juniors and club players. The last improvements will allow players at all levels to know they are making use of state-of-the-art technology, and the explosivity that is a feature of the new Pure Drive will allow for unpredictable winners.
Power for All, as the Pure Drive story embarks on its latest exciting chapter!